Sunday, January 22, 2012

Hello To The Future - PTCL New Positioning Statement


slamabad: Pakistan Telecommunication Company LTD (PTCL) has organization’s new “Position Statement” ‘Hello to the Future’ at the start of the New Year.

PTCL’s new positioning statement illustrates the company’s aim to transform the world of telecommunication and the way its customers communicate.” Hello to the Future” is a fusion of vision, brand philosophy, brand values and strategy. The positioning statement of PTCL “Hello to the Future” joins two most significant words in the arena of communication i.e. “Hello” that provides the inward communication, a word which is related to the telecommunication history and has been used ever since and will be used in future, whereas through the use of second word “Future” PTCL promises to lead its customers, in to future with futuristic ideas and products.

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